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Build Your Own Event Marketplace Platform

Create a branded multi-organizer event marketplace where hosts submit events, you approve them, and you earn revenue share automatically. Full white-label ticketing under your domain.

Platform Features
By Chris McCawJanuary 14, 2025
Build Your Own Event Marketplace Platform
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A growing number of venues, communities, and organizations are building their own event marketplace — a fully branded site where multiple organizers can publish events, you approve them, and you earn revenue share on every ticket sold.

With Ticket Spot, you can launch this with no custom development, full white label control, and automated payouts.


What Is an Event Marketplace?

An event marketplace lets you run a platform similar to Eventbrite — but under your domain, your branding, and your control.

How it works:

  • You host a branded ticketing site (e.g., yourcityevents.com)
  • Organizers sign up and submit their events
  • You approve which events go live
  • Ticket sales happen under your brand
  • You earn revenue share automatically

Why organizers prefer it:

  • Lower costs than Eventbrite or big-ticket platforms
  • Familiar local brand increases trust
  • Full event tools with no extra charges

Why you benefit:

  • Passive monthly revenue
  • Centralized community events
  • SEO + traffic to your domain
  • Control and quality assurance

Who Should Build a Marketplace?

Venues & Multi-Location Operators

Unify ticketing for all your shows and let promoters submit events directly.

Festival Grounds & Seasonal Attractions

Sell tickets for multiple hosts running events throughout the year.

Universities & Schools

Student clubs, athletics, theatre, and campus events — one central platform.

Communities & Cities

Create a local events hub while earning revenue share.

Membership Organizations & Nonprofits

Give your members a place to publish events and generate recurring income.


How Your Event Marketplace Works

1. Create Your White-Labeled Site

  • Add your custom domain
  • Apply your colors, logo, fonts
  • Remove Ticket Spot branding completely
  • Configure SEO and structure

Your marketplace is 100% your brand.


2. Organizers Sign Up and Submit Events

Each organizer gets their own login and dashboard.

They can:

  • Create and edit events
  • Add ticket types
  • Set pricing
  • Upload images & descriptions

Every event enters your approval queue before going live.


3. Approve Events Before They Go Live

You control what gets published.

Approve based on:

  • Event quality
  • Category fit
  • Calendar availability
  • Community standards
  • Brand guidelines

Rejected events remain as drafts on the organizer’s side.


4. Set Your Revenue Share Model

You have full flexibility in how you earn from your marketplace.

Percentage of Ticket Sales

Example: 10% of all ticket revenue.

Tiered Percentages

Different rates based on:

  • Organizer type
  • Event category
  • Ticket price thresholds

Example:

  • 5% for tickets under $15
  • 10% for tickets $15–$40
  • 15% for premium tickets

Fixed Per-Ticket Fees

Example: $1.50 per ticket.

Hybrid Model

Percentage + per-ticket fee.

You can adjust rates anytime and tailor them per organizer.

Marketplace Fee Configuration


5. Automated Payouts

When a customer buys a ticket:

  • Your revenue share is automatically deducted
  • The organizer receives their payout
  • You both see real-time reporting

No invoicing.
No spreadsheets.
No manual reconciliation.


6. Organizer Login & Event Management

Every event host gets a secure portal where they can:

  • View attendees
  • Track sales and revenue
  • Export attendee lists
  • Manage events and tickets
  • Send attendee communications

You retain full oversight across the platform.


Benefits for Marketplace Owners

⭐ Build Your Own Brand

Traffic, SEO, and loyalty belong to you, not Eventbrite.

⭐ Earn Recurring Revenue

More organizers = more events = more ticket sales.

⭐ Centralized Event Ecosystem

One place for all events across venues, partners, or communities.

⭐ Full Data Control

Access to all analytics, attendees, and revenue — never behind a paywall.


Benefits for Event Organizers

Lower Costs

Marketplace revenue share is typically far cheaper than Eventbrite fees.

Faster Approval + Local Support

Organizers get real human support and quick turnaround.

Professional Tools Included

  • PDF tickets
  • Apple Wallet passes
  • Email confirmations + reminders
  • Ticket types and capacity controls
  • Attendee management
  • Check-in apps
  • Analytics

Everything works out of the box.


Common Questions

Do organizers need accounts?

Yes — every organizer gets their own dashboard.

Can I set different percentages for different organizers?

Absolutely. Flat, tiered, or hybrid models are supported.

Can I disable revenue share?

Yes — set it to 0% for free listings if needed.

Who handles payouts?

Ticket Spot automatically directs payouts to you and the organizer.

Can I run hundreds of events?

Yes — the system scales automatically.


Launch Your Marketplace

  1. Add your custom domain
  2. Set your branding
  3. Configure your revenue model
  4. Invite organizers to publish events
  5. Approve and start earning

Build your own event marketplace today:

👉 Get Started with Ticket Spot

For help, email support@ticketspotapp.com

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